AI Insights · Timothy · January 2022
Top 5 Personal Finance Budgeting and Planning Apps in Turkey - Q4 2021
Explore the performance of the top 5 personal finance budgeting and planning apps on a unified platform in Turkey during Q4 2021, including their download, revenue, and active user trends.
In the fourth quarter of 2021, the top personal finance budgeting and planning applications in Turkey showcased varied performance trends across downloads, revenue, and active users. Here’s a closer look at the top 5 apps:
Kassa from Kassa A.S. saw a noticeable decline in weekly downloads, starting from 6.7K in late September and dropping to just under 1K by the end of December. Despite the drop in downloads, Kassa did not report any revenue during this period.
Money Manager Expense & Budget by Realbyte Inc. demonstrated a steady revenue stream, peaking at around $188 in the last week of October. Weekly downloads for this app showed an upward trend towards the end of the quarter, starting with 1.2K in late September and reaching approximately 2.3K by the end of December. Weekly active users remained relatively stable with a slight increase, ending the quarter at 31.8K users.
GiderimVar - Gelir Gider Bütçe from Finanscepte had a moderate increase in downloads over the quarter. The app started with 472 downloads in late September and saw a peak of over 1K downloads in the last week of December. Like Kassa, this app did not generate any revenue in Q4.
Money manager & expenses by Cleaner + Antivirus + VPN company showcased a stable revenue pattern, with weekly revenue figures fluctuating between $14 and $33. Weekly downloads fluctuated throughout the quarter, with a notable dip in early December but recovering to 663 downloads by the end of the year. Active users also saw an upward trend, ending the quarter with approximately 4.5K users.
Splitwise, developed by Splitwise, experienced minimal revenue fluctuations, except for a notable spike to $77 in the week of December 20. The app's downloads had a peak of 1.5K in mid-October but generally hovered around 300-600 downloads per week towards the end of the year. Active user count saw a significant increase in mid-October, reaching 2.9K, and ended the quarter with approximately 2.3K users.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: January 2022